{"id":1510,"date":"2025-10-07T00:46:03","date_gmt":"2025-10-06T22:46:03","guid":{"rendered":"https:\/\/grupo-pronet.com\/optiwaste\/"},"modified":"2026-05-19T10:42:05","modified_gmt":"2026-05-19T08:42:05","slug":"optiwaste","status":"publish","type":"page","link":"https:\/\/grupo-pronet.com\/en\/innovation\/optiwaste\/","title":{"rendered":"OPTIWaste"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull\" id=\"hero\"><img loading=\"lazy\" decoding=\"async\" width=\"1912\" height=\"1486\" class=\"wp-block-cover__image-background wp-image-788 size-full\" alt=\"hojas-helecho\" title=\"hojas-helecho\"  src=\"https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho.jpg 1912w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho-512x398.jpg 512w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho-1544x1200.jpg 1544w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho-768x597.jpg 768w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/hojas-helecho-1536x1194.jpg 1536w\" sizes=\"auto, (max-width: 1912px) 100vw, 1912px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:700px\">\n<h1 class=\"wp-block-heading display-2\"><strong>OPTIWASTE<\/strong><\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Artificial Intelligence to transform waste logistics<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">An intelligent predictive engine that optimizes waste collection and treatment within the framework of the circular economy and Extended Producer Responsibility (EPR).<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"wp-block-paragraph\" style=\"text-transform:uppercase\">Innovating in the circular economy: a logistical and technological challenge<\/p>\n\n<p class=\"h2 wp-block-paragraph\">The transformation to a circular economy requires solutions that reduce waste, improve traceability and increase efficiency in the collection and recycling processes. In this context, Extended Producer Responsibility (EPR) imposes new challenges on companies and managers: optimizing resources, minimizing emissions and achieving a real environmental and economic impact.<\/p>\n\n<div class=\"wp-block-group is-style-bordered\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">What is OPTIWASTE<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A technological solution for more efficient waste logistics<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"wp-block-paragraph\">OPTIWASTE is an innovation project aimed at revolutionizing waste management through the use of advanced artificial intelligence (AI) algorithms, machine learning and deep learning. Its objective is to optimize the logistics of collection and treatment of waste, especially waste electrical and electronic equipment (WEEE), by anticipating demand and improving operational efficiency.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"wp-block-paragraph\">This intelligent engine analyzes large volumes of historical and contextual data (locations, waste types, seasonality, etc.) to generate accurate and adaptive predictions, reducing unnecessary travel and maximizing efficiency in the recycling value chain.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Measurable results: sustainability and efficiency<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>Lower carbon footprint: reduction of CO\u2082 per kilogram of waste transported.<\/li>\n\n\n\n<li>Reduction of logistics costs by optimizing routes and loads.<\/li>\n\n\n\n<li>Facilitation of recycling: support for the design of products that are more easily disassembled and recyclable.<\/li>\n\n\n\n<li>Improved circularity by increasing the volume of materials reintroduced into production processes.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Award for innovation and strategic collaboration<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">OPTIWASTE has been awarded a <em>runner-up prize in the Third Millennium Awards<\/em>, promoted by <em>Heraldo de Arag\u00f3n<\/em>, in recognition of its innovative approach to sustainable logistics and its contribution to the circular economy.<\/p>\n\n\n\n<ul class=\"wp-block-list wp-block-list\">\n<li>ALIA &#8211; Logistics Cluster of Aragon<\/li>\n\n\n\n<li>Zaragoza Logistics Center<\/li>\n\n\n\n<li>Tecnara<\/li>\n\n\n\n<li>Pronet Group<\/li>\n\n\n\n<li>Predictland<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n<hr class=\"wp-block-separator alignfull has-alpha-channel-opacity\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\"\/>\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong>Pronet, technology at the service of sustainability<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Pronet contributed to the development of the project by creating a demand prediction algorithm using our experience in software engineering and integration of data-driven solutions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our commitment to technological innovation is reflected in initiatives such as OPTIWASTE, which position us as a benchmark in the development of digital tools for the circular economy.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-cover alignfull\" style=\"margin-top:var(--wp--preset--spacing--60);min-height:200px;aspect-ratio:unset;\" id=\"consultoria\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" class=\"wp-block-cover__image-background wp-image-334 size-full\" alt=\"consultoria\" title=\"consultoria\"  src=\"https:\/\/grupo-pronet.com\/wp-content\/uploads\/consultoria.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/grupo-pronet.com\/wp-content\/uploads\/consultoria.jpg 1920w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/consultoria-512x288.jpg 512w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/consultoria-768x432.jpg 768w, https:\/\/grupo-pronet.com\/wp-content\/uploads\/consultoria-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-40 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<p class=\"h6 wp-block-paragraph\" style=\"text-transform:uppercase\">Want to know more?<\/p>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:640px\">\n<p class=\"h1 wp-block-paragraph\">\u2198 Contact us and find out how we can help you to innovate<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Looking for technological solutions to improve traceability and efficiency in waste management? At Pronet we promote projects that combine technology and sustainability to achieve a real impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-right is-layout-flex wp-container-core-buttons-is-layout-b507c051 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/grupo-pronet.com\/contacto\/\">Contactar con nuestro equipo<\/a><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"excerpt-row d-flex flex-column flex-lg-row gap-3 justify-content-between align-items-end\">\n<div class=\"excerpt-text flex-grow-1\">Project with ALIA : documenting, algorithm for optimization of logistics costs in waste collection through BIG DATA and AI technology.<\/div>\n<div class=\"excerpt-link flex-shrink-0\"><a class=\"btn btn-outline-primary\" href=\"https:\/\/grupo-pronet.com\/en\/innovation\/optiwaste\/\">See more \u2198<\/a><\/div>\n<\/div>\n","protected":false},"author":1,"featured_media":0,"parent":1603,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-1510","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/pages\/1510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/comments?post=1510"}],"version-history":[{"count":1,"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/pages\/1510\/revisions"}],"predecessor-version":[{"id":1512,"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/pages\/1510\/revisions\/1512"}],"up":[{"embeddable":true,"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/pages\/1603"}],"wp:attachment":[{"href":"https:\/\/grupo-pronet.com\/en\/wp-json\/wp\/v2\/media?parent=1510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}